virtual assistant skills

Skills That You Should Look for in a Virtual Assistant

Having a Virtual Associate for your business is essential, especially now that consumers are more engaged online. A Virtual Associate will play a vital role in your company since they can help you with time-consuming tasks. If you have a Virtual Associate, you can focus more on the main core of your business to offer more high-quality products and services to your customers.

If your company doesn’t have a Virtual Associate yet but is planning to hire one, here are the skills that you must look for. You need this guide so that you can choose a candidate that can contribute a lot to your company:

Skill #1: Reliability

Reliability is the first thing you should look for in a Virtual Associate since you can only access them online. Even if you are not there to guide them one-on-one, they must be able to complete the given task and respond to questions or concerns from your clients or customers. This way, your business will be able to provide good customer service, thereby building your customers’ and clients’ trust and boosting your business reputation. If you have a reliable Virtual Associate, they can help build your company’s good image.

Skill #2: Excellent Communication

Aside from reliability, your Virtual Associate must also have excellent communication skills. Again, customers and clients can only access them online. There’s no other form of contact as an alternative. So, your Virtual Associate must write and speak clearly so that customers can establish that trust in your business.

Remember, communication between your Virtual Associate and customer is done via emails, video calls, and online messaging. A Virtual Associate with great oral and written skills will have a positive impact on your brand.

Skill #3: Time Management Skills

You should also look for a Virtual Associate that knows how to manage their time. They will have to juggle a wide variety of tasks each day, and excellent time management means they will not drop the ball. As an employer, you can help your virtual assistants by providing tools for better productivity.

Skill #4: Resourcefulness

The Virtual Associate that you hire must be resourceful. Again, you will not always be available to guide them and provide solutions. They must know how to deal with challenging situations on their own. Your Virtual Associate must research on their own and find solutions to the problems that clients face. If they are willing to go the extra mile for your clients, they are a worthy hire.

Skill #5: Creativity

While this skill is not required, it will still help if your Virtual Associate is creative. If you can’t quite think up new marketing strategies, your Virtual Associate can help you brainstorm and develop new initiatives. Some knowledge or experience in content writing and branding can be very beneficial.


A Virtual Associate can take your business to the next level. And if your company doesn’t have one yet, you’re missing out on a lot of opportunities and benefits they can add to your business processes. So, make sure to look for a Virtual Associate today with the skills that we mentioned here.

If you’re looking for a virtual marketing assistant, RepStack is here to help you find one! We handpick and strategically place virtual marketing assistants, virtual sales reps, and virtual account managers for businesses that need them. We conduct a live interview on Zoom with a shortlist of candidates, and it’s up to you to pick the best Virtual Associate. Get in touch with us today to learn how we can help you!

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